Monday 18 January 2021

Craft Resources for Newbies-Secret to a Successful Craft Show!

Are you all set to sell your product at a craft show for the first time? Well, there is a lot of information out there for vendors. However, it can become overwhelming for artists to find out what will work and won’t work when putting their foot in this field.  


Have you ever had a stall at a craft show, tried your best but cannot sell as expected? Although craft fairs offer a brilliant opportunity to meet your customers and sell face-to-face, they need a lot of work and patience. First, you need to invest time and money in choosing the right one, then prepare your stock, design your display, and set up your stall with all the stamina and zeal. 

In this blog, we will share several resources as a new craft vendor you must consider.

Legal and Tax Issues 

Are you thinking of how to legally sell goods at fairs, garage sales, flea markets, and craft shows? 

If so, this blog can be your savior. There are major legal and tax implications of getting started as a craft fair vendor. If you don’t want to run into a legal or tax problem, keep the legal manual close to your side. 

Choose The Right Venue and Create a Successful Booth

Make sure the craft fair you want to take part in is famous amongst your target audience. Some steps that will help you:

Examine The Craft Fair’s Website

Up to date website shows craft fair has a well-established brand presence. Many local fairs have great foot traffic, but if their website is very out of date or filled with typos, it will show the organizers are unprofessional.  


Look at The Craft Fair's Social Media Accounts

Ensure the venue has a presence on the major social media platforms like Facebook, Twitter, and Instagram. Also, check out local review sites to know about the popularity of the craft fair. Don’t look at the ratings; read through a sample and negative reviews, and then form your opinion.

Make Sure You Fit at a Venue

It’s not only important to find out a popular craft fair, but make sure it’s compatible with your brand. 

These points will help you out:


  • Make sure the price points are not higher or lower than other successful artisans at the event.

  • Start with smaller venues where you can work out with your booth set up in a less frantic environment.

  • Before you find the popular craft show in the USA, where you want to set your booth, consider the total cost of participating in the fair as a vendor.

By now, you might have got the inspiration to enter the craft fair business. Walk-through these pointers, and you will be all set to achieve that sales target.

Sunday 10 January 2021

Looking for Tips to Promote Your Virtual Event? We Can Help you Out!

Virtual or online events have become common nowadays. They allow a business to reach a global audience located at different places at the same time. Although virtual events offer various advantages but hosting, one can be an uphill task. Planning, promoting and hosting an online event requires a lot of patience, attention to details, and specific advertising strategies to make sure the virtual event doesn’t get lost in a virtual space. Want to promote your event; here are some tips that will help you out.


Create an Attention-Grabbing Event Page

 

It’s the event page from where the audience will get information about your event. Make sure the event page is informative and gives complete information to the audience.

 

Use Keywords to Boost Your Search Potential

 

Use a keyword planning tool like Google Ads to discover what relevant words people are searching for and include them in the content to promote your virtual event.

 

Use Social Media

 

Use social media to promote your event and post about your event on the company’s social media page.

Make the Most of Home Shows with These Tips

There is something about home and garden shows that can rejuvenate you in an instant. They are loaded with fresh ideas and real inspiration ...